What is a pre-order? A pre-order means I don't have it in stock and that I am re-ordering the foulard. I am a 60 % made to order business which is a more sustainable way of producing as I only produce to meet a need, furthermore it gives me some insurance - being a small brand there is nothing worse than worrying about unsold inventory and investing a lot of money on product you do not sell. The only con is it takes a little longer than if I already had it in stock - hence the discount :)
This order will be sent off to Como on Friday 2nd of August, where it will be printed and then the hem will be hand sown. The estimated time from when I send the preorder to when it is delivered is 3 / 4 weeks…I will keep you posted on its arrival.